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Search Like a G

2019 Webby Award Winner

Advertising, Media & PR: Products & Services

We worked in an agile manner, with daily scrums to ensure that we were working efficiently against a tight deadline.

On the single day shoot we captured 4 short-films, as well as photography for the DM pack and email campaigns.

⬇ Scroll down to see more ⬇

 
 

Direct mail and email Marketing

Peanut Dust box.jpg

Peanut Dust box.jpg

Peanut dust box front.jpg

Peanut dust box front.jpg

Penaut Dust box open.jpg

Penaut Dust box open.jpg

peanut pack design.jpg

peanut pack design.jpg

Google email.jpg

Google email.jpg

 

2019 Webby Award Winner

Advertising, Media & PR: Products & Services

Brief:

Google Search turned 20, so Google tasked us with celebrating, whilst talking to decision makers within the industry on the power of Search.

Response:

We created an idea called 'Search like a G', featuring, you guessed it, Chabbudy G himself.

Take a look here.

We created a video series, featuring the peanut dust pioneer, as well as direct marketing packs, an email campaign and also assisting with the production of items for an awards event.

Production:

We worked with the BBC's show People Just Do Nothing's production company to allow us to co-write the scripts with the writers of the show, and ensure the character was portrayed correctly.

We also produced 400 packs of peanut dust, recreated from the show, 400 flip boxes, and lots and lots of copy across various communications.

Deliverables:

A four part mockumentary video series.

Full attendance at the awards event.

50 Search like a G chains.

400 DM packs filled with peanut dust packets.

& Email comms.