Through a shoot we created over twenty different master edits, which were then adapted across multiple platforms.
We utilised both moving and still footage, integrating both to create a seemless social campaign.
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A large social-first campaign to launch McDelivery
Create a suite of hard-working social assets to promote the launch of McDonalds online delivery.
Utilising photography and some shot footage, we produced a multi layered campaign that drove awareness and consideration, as well as driving through to purchase with retargeted assets.
The majority of the campaign was through post-production, utilising assets to build the campaign. We experimented with different animation options, and graded assets when required.
20+ edits adapted across Instagram and Snapchat Stories, Facebook in-feed, and Twitter in-feed.